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This Obermeyer girls outfit and Moon Boots and Krimson Klover's cap, dress, turtleneck and tights, with Tecnica boots, were shown at the 2012 SIA Snow Show in Denver. Cyrus McCrimmon, The Denver Post
Bright colors, bold patterns and easy silhouettes are dominating the slopes this season, according to a report by Suzanne S. Brown in The Denver Post.
And signs point to at least some of those ideas continuing next winter, judging from apparel and accessories presented at last week's annual SIA Snow Show in Denver.
Manufacturers and retailers said that color and pattern in ski and snowboard clothing have been driving business.
"The brighter the colors, the faster it sells," said Mary Mancini, apparel buyer for Colorado Ski & Sports and five other skiwear stores in the Denver and Boulder area. "It pops on the snow."
Linda Rodney, national sales director at Sport Obermeyer, said the trend is a reaction to the challenging economy. "When things are gloomy, people like to be bright. A big trend we are seeing is bright and printed bottoms to match the bright jackets that have been popular for the past couple seasons."
Nothing is out of bounds: florals, plaids, stripes, graphics-influenced optic or geometric effects, artsy abstracts, watercolor scenics, color-blocking, asymmetric color treatments.
At the same time, Brown says, "a more reserved, sartorial look" is popular, with muted colors, matte rather than shiny fabrics and understated menswear-inspired styling.
Read Brown's full report, including 10 Trends from the 2012 Snow Show.
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