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The winter gear division of HEAD, which makes skis and snowboards, bindings and boots, is moving from Norwalk, Conn., to Boulder, company president and CEO Kevin Kempin says.
The renewed brand momentum is a key impetus for the move, Kempin said in a news release.
“The move to Colorado will help us build on our recent sales growth. At the same time, we are returning to our former home and it feels great. This will allow us to focus on more U.S.-based product development and to hone in on the ideal pricing, performance, and design for the birth country of our brand.
"The line is now largely designed here in the U.S., and with the support of our world class American athletes Lindsey Vonn, Bode Miller, Ted Ligety, and Simon Dumont, we’re poised for aggressive growth. This move to Colorado allows us to expand our offices and puts us back in the middle of snow country.”
Jon Rucker, vice president sales & marketing/Wintersports said: “Choosing Boulder as our new home simply made sense. For over a year, we toured numerous potential locales, but kept coming back to Boulder.
"Colorado boasts 20% of all U.S. skier visits and with the presence of major resorts and retailers in the state, we knew it was the place to be. Additionally, our ability to be on snow virtually year round testing and refining product, along with the chance to host our retail partners in our new location will prove invaluable. The move from sea level to over a mile high is symbolic of our future growth.”
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